Accenture Helps i.c.stars Launch Expanded Marketing Services through Social Enterprise

Chicago, IL; November 30, 2012 — Through committing volunteer resources and skills, Accenture is supporting the growth of i.c.stars, a Chicago-based not-for-profit devoted to helping adults with high school degrees enhance their technology skills and obtain jobs in the local community.

The effort is part of Accenture’s corporate citizenship focus — Skills to Succeed — which emphasizes the importance of education, nurturing talent, and building skills in order to have a significant and lasting effect on the economic well-being of individuals and their communities.

Part four of a five part series, Accenture focused on interviewing current clients of i.c.stars social enterprise, which provides an outsourced service to technology companies that helps them manage the process of generating blog and newsletter content.

“Accenture was able to conduct a thorough analysis of our current delivery model,” said Eric Lannert, i.c.stars vice president of technology. “The team helped us with our efficiency with client interactions through the generation and approval process, workflow management systems, and teleconferencing recommendations.”

Accenture was able to capture the innovative processes currently being used by i.c.stars and record them in an open, online documentation repository that is dynamic and in real-time. Based on their consulting services, i.c.stars was able to fundamentally change behaviors around timeliness and meeting deadlines with clients. This in turn, increased i.c.stars current clients’ willingness to refer new business to the social enterprise.

“After thorough review, we found that i.c.stars was succeeding on many levels with their social enterprise,” said Bob Kress, senior executive at Accenture. “However, there were specific areas for improvement including the need for deeper transparency to strategically manage account priorities and time management.”

i.c.stars is central to the workforce development landscape in Chicago. The work with Accenture created the blueprints for an automated process through the use of cutting edge technologies to achieve marked improvements with client engagement and satisfaction.

About i.c.stars

Formed in 1999, i.c.stars is a non-profit organization in Chicago for adults with a high school diploma or GED. Using project-based learning and full-immersion teaching, i.c.stars provides opportunities to develop skills in business and technology. i.c.stars places 93 percent of its qualified graduates in jobs with average annual earnings of $31, 500. Before completing the program, participants typically earn around $10,500. Learn more on the Web at or visit the results of the project at the i.c.stars wiki at

About Accenture

Accenture is a global management consulting, technology services and outsourcing company, with more than 176,000 people serving clients in more than 120 countries. Combining unparalleled experience, comprehensive capabilities across all industries and business functions, and extensive research on the world’s most successful companies, Accenture collaborates with clients to help them become high-performance businesses and governments. Its home page is

A Measurable Impact

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